The Digital Age has given rise to numerous information technologies that have had both positive and negative effects on leadership. Because of this, there has been a fundamental change in the relationship between business leaders and their followers – both employees and clients.
The original dynamic of the leader-follower connection has been forever altered by the advent of communication technologies, according to John Juzbasich, CEO of Merit Career Development. As a result, leaders face different challenges when conducting training in the virtual workplace…mainly fluid communication.
The Challenge of Communication
In today’s age of electronic interaction, new technologies are mechanisms for leadership and management. Social platforms such as Facebook and LinkedIn can reduce the remoteness of followers and allow for more instantaneous communication, but they can lead to breakdowns in communications as well. Although oratory interaction can convey a clearer, message, between 60 and 80 percent of communications are non-verbal, Juzbasich explained.
When the voice is taken out of the equation, all that is left are words on a screen. At this point, messages can become misinterpreted, which is one of the biggest challenges in leading in the Digital Age. Because of this, leaders have to be more cognizant of how they speak and present themselves.
In order to avoid being misunderstood, Juzbasich suggests utilizing video technology to both communicate on a daily basis, and to create effective training. Video not only leverages digital technology in a popular way that people relate to, but it regains the visual and audio components of conversation.
Leading in the Digital Age
Juzbasich recently represented Merit at Penn State Great Valley on a panel that discussed e-leadership with other leading industry experts called “Leading in the Digital Age: Are You Connected For Success?” The event featured insight into cutting-edge research and best practices for leveraging rising technologies to be an effective leader in today’s business environment. Topics ranged from using avatars and emotion-reading technologies to advanced uses of social media. “We have come a long way over the past decade in understanding what works and what does not in a virtual teaching/learning environment. It is critical to redesign training to take advantage of today’s technologies and educational research on Best Practices,” Juzbasich added.
Merit Career Development offers a wide array of learning methodologies that enhance professional education in today’s virtual workplace, including Virtual Instructor-Led Training, online self-paced courses, webinars and web-based assessment tools. To learn more about what Merit can do to enhance your leadership and employee training, please contact us.
© 2014 Merit Career Development. All rights reserved. For more information, please contact Jim Wynne at jwynne@MeritCD.com.